Infinix introduces its new smartphone Zero2 with the promise of superior user experience
Karachi – 28th July, 2015: Infinix Mobility, originating from France is one of the fastest growing global leaders of trendy smartphone manufacturing, has launched Infinix Zero2 their flagship smart phone in Pakistan. The state-of-the-art device was designed in Paris and Shanghai; Zero2 will be available for purchase exclusively through Pakistan’s leading online retail store Daraz.pk.
Infinix Zero2 is specifically tailored to target the needs of students, youth and young professionals. It is designed to satisfy the desire of having a stylish, trendy and a user friendly interface all in the same device. Zero2 sports an ultra-strong, stylish and flexible Kevlar back cover which is five times stronger and lighter than steel. Weighing just 118 grams, the device is perfectly suited to fit in the palm of your hand.
On the occasion Mr. Andy Yan, Group Vice President Transsion stated that “Zero 2 is a top notch flagship device positioned to adequately address the gap in the Pakistani market. Infinix Zero 2 will capture the hearts and minds of youth and give its contemporaries a tough competition due to its affordable price and trendy style”
Infinix follows a ‘factory-to-consumer’ business model and by leveraging its partnership with Daraz.pk provides its consumers with reduced channel costs. Zero 2 will be available all over Pakistan at an attractive price of PKR 18,900/- only, making it the most ideal and affordable lifestyle phone.
Mr. Peter Zhou, Head of Marketing, Infinix Mobility said “Infinix Zero 2 sports Kevlar, which makes the device lighter, tougher and slimmer making it apt to match the lifestyle of the youth in Pakistan. Our target market is young and smart with a trendy stance towards product patronage. They crave for affordable products which would impeccably compliment them in every aspect. Infinix is delighted to provide communication solutions packed with innovation, quality leadership and style through our smart phones and Zero2 is a flagship device manifesting the mandate of Infinix.”
“It brings us tremendous joy that our smartphones are actually meeting varying demands of the Pakistani market. We are overwhelmed with the response and acceptance of our range of products in the country. We pledge to continuously introduce quality products with high functionality in the market” said Zhou.
Zero2 is packed with high end features like an Octa Core 2.0 GHz processor, 2GB RAM and 32GB ROM, Gorilla Corning Glass 3, a 5” HD Samsung super AMOLED screen, 165k colors display, 1280 x 720 HD resolution and is only 6.7 mm in thickness. Other features of the phone include a 13MP + 5 MP Samsung camera with 85 degree wider angle and F 2.0 aperture which admits more light into the sensor to create sharper and brighter pictures.
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